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        At Athlon we can guide you through the complex process of LCV specification, preparation, maintenance and disposal.

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  1. Home
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Knowledge is power

    UK Autumn Statement – November 2022

    The UK Autumn Statement – the impact on our industry

    Read more
    There’s a new hierarchy on our roads

    We have summarised the key changes to help drivers understand what the new rules mean and ultimately keep everyone safe when on the road.

    Read more
    How well do you know your fleet?

    Here we explore the role of telematics for public sector fleet managers

    Read more
    Zero-emission fleets

    Fleet managers can no longer ignore the push towards lower and zero-emission fleets going forward

    Read more
    Join us at virtual Fleet & Mobility Live!

    Athlon are taking the virtual stage at this year’s biggest event for the fleet community. Join us for free between the 17th and 19th November to discover how our flexible, innovative fleet solutions can transform your business.

    Read more
    Goodbye Daimler Fleet Management, hello Athlon

    From October 12 2020, Daimler Fleet Management (DFM) UK ltd. will continue its operations as Athlon UK. Athlon is the fleet and mobility management expert in the Daimler group, operated by Daimler Mobility AG.

    Read more
    EV close up
    Discover 10 tips for a greener fleet

    There are many factors that affect the environmental impact of a fleet of vehicles – from heavy loads to heavy right feet. Here are our top ten tips for a cleaner, greener more efficient business

    Read more
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    Athlon Car Lease International B.V. uses cookies for various purposes

    Athlon uses cookies to record the preferences of users and optimize the design of its websites. This increases the user-friendliness of our website and can also show you usage-based content. By consenting you also agree that data might be transferred to countries outside of the EEA. In such countries, authorities may have easier access to such data and you may have fewer rights to oppose such access, as compared to the European Union. You can revoke your voluntary consent at any time with effect for the future. You can find further information and setting options under "Settings" and in our privacy statement.

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    Technical required

      The cookies '__RequestVerificationToken' and 'umsid' are used by the website. These cookies are first-party cookies and used by this website for making sure the website works.

      Purpose

      Make sure that the website works

      Location of Processing

      European Union (Webserver and database are located in The Netherlands)

      Technologies Used

      Cookies

      For more information see also https://int.athlon.com/privacy-statement/.

      This is a tag management system for managing JavaScript and HTML code snippets used to enable the implementation of tracking, analytics, personalization and marketing performance tags and tools.

      Processing company

      Google Ireland Limited

      Google Building Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland

      Data Purposes

      This list represents the purposes of the data collection and processing. A consent is only valid for the stated purposes. The collected data can't be used or stored for any other purpose than the purposes listed below.

      • Functionality
      Technologies Used
      • Pixel
      Data Collected

      This list represents all (personal) data that is collected by or through the use of this service.

      • Aggregated data about tag firing
      Legal Basis

      In the following the required legal basis for the processing of data is listed.

      • Art. 6 para. 1 s. 1 lit. a GDPR
      Location of Processing

      United States of America

      Retention Period

      The retention period is the time span the collected data is saved for the processing purposes. The data needs to be deleted as soon as it is no longer needed for the stated processing purposes.

      Data Recipients
      • Alphabet Inc.
      • Google LLC
      • Google Ireland Limited
      Data Protection Officer of Processing Company

      Below you can find the email address of the data protection officer of the processing company.

      https://support.google.com/policies/contact/general_privacy_form

      Transfer to Third Countries

      This service may forward the collected data to a different country. Please note that this service might transfer the data outside of the EU/EEA and to a country without the required data protection standards. If the data is transferred to the US, there is a risk that your data can be processed by US authorities, for control and surveillance measures, possibly without legal remedies. Below you can find a list of countries to which the data is being transferred. This can be for different reasons like storing or processing.

      Worldwide

      Click here to read the privacy policy of the data processor https://policies.google.com/privacy?hl=en

      Click here to opt out from this processor across all domains https://safety.google/privacy/privacy-controls/

      Click here to read the cookie policy of the data processor https://www.google.com/intl/de/tagmanager/use-policy.html

      On our website we use the uMarketingSuite. This is add-on software from uMarketingSolutions, which allows us, through the use of a cookie, to analyze the website behavior of the website visitor. Based on this information, we can improve the user experience and personalize content for each specific website visitor. In order to do so, we process, amongst other things, your anonymized IP address, cookie ID, website and clicking behavior, how you got to visit our website and your browser data. uMarketingSuite has no access to this personal data. We retain this personal data for 720 days.

      Purpose

      Analysis of visitors and their behaviour & optimization of the website

      Location of Processing

      European Union (Webserver and database are located in The Netherlands)

      Technologies Used

      Cookies

      Analytics & Statistics

        This is a web analytics service.

        Processing company

        Google Ireland Limited

        Google Building Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland

        Data Purposes

        This list represents the purposes of the data collection and processing. A consent is only valid for the stated purposes. The collected data can't be used or stored for any other purpose than the purposes listed below.

        • Analytics
        Technologies Used
        • Cookies
        • Pixel Tags
        Data Collected

        This list represents all (personal) data that is collected by or through the use of this service.

        • Date and time of visit
        • Usage data
        • Click path
        • Browser information
        • Device information
        • JavaScript support
        • Pages visited
        • Referrer url
        • Downloads
        • Flash version
        • Location information
        • Purchase activity
        • Widget interactions
        Legal Basis

        In the following the required legal basis for the processing of data is listed.

        • Art. 6 para. 1 s. 1 lit. a GDPR
        Location of Processing

        European Union

        Retention Period

        The retention period is the time span the collected data is saved for the processing purposes. The data needs to be deleted as soon as it is no longer needed for the stated processing purposes.

        The Retention Period depends on the type of the saved data. Each client can choose how long Google Analytics retains data before automatically deleting it.
        Data Recipients
        • Alphabet Inc.
        • Google LLC
        • Google Ireland Limited
        Data Protection Officer of Processing Company

        Below you can find the email address of the data protection officer of the processing company.

        https://support.google.com/policies/contact/general_privacy_form

        Transfer to Third Countries

        This service may forward the collected data to a different country. Please note that this service might transfer the data outside of the EU/EEA and to a country without the required data protection standards. If the data is transferred to the US, there is a risk that your data can be processed by US authorities, for control and surveillance measures, possibly without legal remedies. Below you can find a list of countries to which the data is being transferred. This can be for different reasons like storing or processing.

        Worldwide

        Click here to read the privacy policy of the data processor https://policies.google.com/privacy?hl=en

        Click here to opt out from this processor across all domains https://tools.google.com/dlpage/gaoptout?hl=de

        Click here to read the cookie policy of the data processor https://policies.google.com/technologies/cookies?hl=en

        The Oracle Eloqua asynchronous tracking scripts allow you to track visits to your website seamlessly without affecting the page load time for your visitors.

        When you visit a website with the Oracle Eloqua asynchronous tracking scripts deployed, cookies are placed in your browser. Cookies help identify you as a website visitor according to your specific browser and computer combination in the event that you return to this domain. As visitors browse your website, Oracle Eloqua uses cookies and the visitor's IP address to build a visitor record.

        Comfort

          We want to improve the user-friendliness of our websites for you. For this reason, we use web technologies (also cookies) in order to store settings selected by you and to show selected content on the basis of your usage behaviour.

          On our website we use the uMarketingSuite. This is add-on software from uMarketingSolutions, which allows us, through the use of a cookie, to test different versions of a page to see which one performs best. This so-called A/B testing is being done anonymously and based on randomness each visitor gets assigned a version of the page. The version that the visitor sees is stored in database and linked to the uMarketingSuite cookie. uMarketingSuite has no access to any personal data. We retain this for 720 days.

          Purpose

          Optimizing the conversion on our website

          Location of Processing

          European Union (Webserver and database are located in The Netherlands)

          Technologies Used

          Cookies

          On our website we use the uMarketingSuite. This is add-on software from uMarketingSolutions, which allows us, through the use of a cookie to personalize your website experience. Depending on previous behavior on our website, or the way you've entered the website the uMarketingSuite allows us to show different content or pages. Based on the uMarketingSuite cookie we collect the behavioral data and by the personalization module within the uMarketingSuite we have the ability to personalize the content for an individual visitor.

          Purpose

          Optimizing your website experience by showing the visitor the most relevant data available on our website.

          Location of Processing

          European Union (Webserver and database are located in The Netherlands)

          Technologies Used

          Cookies

          Marketing

            The LinkedIn Insight Tag is a piece of JavaScript code that we add to our websites, with your concent, through Google Tag Manager, to enable in-depth campaign reporting and to help us unlock valuable insights about our website visitors.

            Processing company

            LinkedIn

            Gardner House, 2 Wilton Pl, Dublin 2, Ierland

            Data Purposes

            We use the LinkedIn Insight Tag to track conversions, retarget website visitors, and unlock additional insights about members interacting with our LinkedIn adverts.

            LinkedIn does not share the personal data with Athlon, it only provides reports and alerts (which do not identify you) about the website audience and ad performance. LinkedIn also provides retargeting for website visitors, enabling the website owner to show personalized ads off its website by using this data, but without identifying the member. LinkedIn also uses data that does not identify you to improve ad relevance and reach members across devices. LinkedIn members can control the use of their personal data for advertising purposes through their account settings.

            Technologies Used
            • Pixel
            • Google Tag Manager
            Data Collected

            The LinkedIn Insight Tag enables the collection of data regarding members’ visits to your website, including the URL, referrer, IP address, device and browser characteristics (User Agent), and timestamp.

            Legal Basis

            In the following the required legal basis for the processing of data is listed.

            • Art. 6 para. 1 s. 1 lit. a GDPR
            Location of Processing

            United States of America

            Retention Period

            The IP addresses are truncated or (when used for reaching members across devices) hashed, and members’ direct identifiers are removed within seven days in order to make the data pseudonymous. This remaining pseudonymized data is then deleted within 180 days.

            Data Recipients
            • LinkedIn
            Privacy policy, DPA & opt-out
            • Terms of the data processor
            • LinkedIn Data Processing Agreement
            • LinkedIn Cookie Policy
            • Opt out: LinkedIn members can control the use of their personal data for advertising purposes through their account settings.

            This is a video player service.

            Processing company

            Google Ireland Limited

            Google Building Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland

            Data Purposes

            This list represents the purposes of the data collection and processing. A consent is only valid for the stated purposes. The collected data can't be used or stored for any other purpose than the purposes listed below.

            • Displaying Videos
            Technologies Used
            • Cookies (if "Privacy-Enhanced Mode" is not activated)
            Data Collected

            This list represents all (personal) data that is collected by or through the use of this service.

            • IP Address
            • Referrer url
            • Device information
            • Watched Videos
            Legal Basis

            In the following the required legal basis for the processing of data is listed.

            • Art. 6 para. 1 s. 1 lit. a GDPR
            Location of Processing

            European Union

            Retention Period

            The retention period is the time span the collected data is saved for the processing purposes. The data needs to be deleted as soon as it is no longer needed for the stated processing purposes.

            The data will be deleted as soon as they are no longer needed for the processing purposes.
            Data Recipients
            • Alphabet Inc.
            • Google LLC
            • Google Ireland Limited
            Data Protection Officer of Processing Company

            Below you can find the email address of the data protection officer of the processing company.

            https://support.google.com/policies/contact/general_privacy_form

            Transfer to Third Countries

            This service may forward the collected data to a different country. Please note that this service might transfer the data outside of the EU/EEA and to a country without the required data protection standards. If the data is transferred to the US, there is a risk that your data can be processed by US authorities, for control and surveillance measures, possibly without legal remedies. Below you can find a list of countries to which the data is being transferred. This can be for different reasons like storing or processing.

            Worldwide

            Click here to read the privacy policy of the data processor https://policies.google.com/privacy?hl=en

            Click here to opt out from this processor across all domains https://safety.google/privacy/privacy-controls/

            Click here to read the cookie policy of the data processor https://policies.google.com/technologies/cookies?hl=en

            Google Conversion Linker

            Conversion Linker tags are used to allow tags to measure click data so that conversions are measured effectively. In this way we can deploy our campaigns as efficiently as possible.

            Google Ads conversion tracking

            Google's Global Site Tag has been implemented to measure conversions. This tag adds visitors to basic remarketing lists and sets new cookies, which store information about the ad click that brought a user to your website. The event snippet works in conjunction with the Global Site Tag to track actions that should be counted as conversions.